Implementasi Manajemen Dalam Meningkatkan Pelayanan Ibadah Haji Di Kementerian Agama Kabupaten Jepara

Abstract

Implementation of Management in Improving Hajj Services at the Ministry of Religion of Jepara Regency. This study aims to analyze the implementation of management functions in improving the quality of hajj services at the Ministry of Religious Affairs of Jepara Regency. The focus of the study includes planning, organizing, mobilizing, and supervising, as well as identifying supporting and inhibiting factors through SWOT analysis. The research method used is qualitative with a descriptive approach through interviews, observations, and documentation. This study provides a comprehensive overview of the strategies implemented by the Ministry of Religious Affairs in improving hajj manasik services to prospective hajj pilgrims. The results of the study indicate that the implementation of management functions has been carried out optimally through competent and certified human resources, and supported by adequate facilities and infrastructure. However, weaknesses in digital promotion and delivery of guidance materials that have not been adjusted to the needs of elderly pilgrims are challenges that need to be fixed. This study recommends improving digital promotion strategies so that the public can more easily access information, as well as adjusting guidance materials for elderly pilgrims to improve their understanding. These steps are expected to improve the quality of service and the success of the implementation of the hajj pilgrimage as a whole